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AUPN Leadership Minute Episode 15: Social Media for Chairs - How to Promote Your Dept on Social Media

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SAP Partner | <b>Association of University Professors of Neurology (AUPN)</b>

Episode 9 of the AUPN Leadership Minute features Alissa Willis, MD, of University of Mississippi Medical Center; and Rohit Das, MD, of University of Texas Southwestern Medical Center at Dallas. [WATCH TIME: 4 minutes]

WATCH TIME: 4 minutes

AUPN's Leadership Minute is a brief, highly focused summary of practical advice for Chairs, Program Directors and other leaders in academic neurology, available as both mini-podcasts and in short form videos.

The goal of this program is to provide relevant and useful information in a modicum of time, designed to fit seamlessly into our very busy schedules.

Numerous social media platforms are available to enable communication and engagement outside your department. A social media presence, if done well, is an invaluable tool for recruiting, education, networking, and enhancing visibility of the faculty and program’s accomplishments. A social media strategy must be intentional and dynamic.

Value of a Social Media Presence

  • Promote a practice
  • Recruit
  • Provide education
  • Communicate accomplishments
  • Highlight research
  • Network with other physicians
  • Advocate for a cause

Click here to access the full PowerPoint presentation for the episode.